In the Prime Minister's shoes
To promote social policy reform, we created an interactive movie where users could put themselves in the shoes of the Prime Minister of Poland and face some of the decisions that he had to take.
The movie included cameos by active politicians and the Prime Minister himself.
My role: producer, Flash programming / date: 2012
Client: Ministry of Labour and Social Policy
Agency: Max Weber / Y&R, Young&Rubicam
Creative director: Ryszard Sroka, Marcin Talarek
Producer: Jacek Karaszewski
Copywriter: Kuba Sagan
Art director: Bartek Walczuk
Webdesign: Paweł Rębisz
Flash programming: Jacek Karaszewski
Film production: Raymond / Y&R